A new ad invites individuals to sign up for a clinical trial to assess their heart attack risk. However, the ad raises questions about its messaging. How can it claim to assess heart attack risk when the trial's purpose is to explore those very risks? Is this approach potentially misleading for patients, or is it simply effective communication? The discussion centers on whether the ad’s phrasing could be improved to better balance clarity and patient trust. What do you think—could the ad have been designed or worded differently? Share your thoughts!
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